{"id":1699,"date":"2026-05-19T08:30:02","date_gmt":"2026-05-19T06:30:02","guid":{"rendered":"https:\/\/vistonia.ch\/?post_type=project&#038;p=1699"},"modified":"2026-05-18T17:30:18","modified_gmt":"2026-05-18T15:30:18","slug":"quartierentwicklung-viererfeld-mittelfeld-bern-vfmf","status":"publish","type":"project","link":"https:\/\/vistonia.ch\/de\/landysgyr-areal-zug-baubereich-12\/","title":{"rendered":"Landys&amp;Gyr-Areal Zug, Baubereich 12"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section\"><\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\" id=\"qui-sommes-nous\">\n<div class=\"et_pb_row_0 et_pb_row et_block_row\">\n<div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module custom-list\"><div class=\"et_pb_text_inner\"><p>Referenzprojekt<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_1 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_1 et_pb_column et_block_column et_pb_css_mix_blend_mode_passthrough et_flex_column_2_5 et_flex_column_2_5_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_post_title_0 et_pb_post_title et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_title_container\"><h1 class=\"entry-title\">Landys&amp;Gyr-Areal Zug, Baubereich 12<\/h1><\/div><\/div>\n\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_pb_module et_flex_module\" href=\"https:\/\/vistonia.ch\/wp-content\/uploads\/2026\/05\/KO_RB_Zug_DE.pdf\" target=\"_blank\">Projektdatenblatt (PDF)<\/a><\/div>\n<\/div>\n\n<div class=\"et_pb_column_2 et_pb_column et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough et_flex_column_3_5 et_flex_column_3_5_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module text-cv\"><div class=\"et_pb_text_inner\"><p><strong>Projekt- und Kommunikationsstrategie<\/strong><\/p>\n<p><strong>Projektbeschrieb<\/strong><br \/>Das ehemalige Landys&amp;Gyr-Areal in Zug liegt in Gehdistanz zum Bahnhof und ist das gr\u00f6sste Entwicklungsgebiet der Stadt Zug. F\u00fcr die Entwicklung des Areals wurde ein Bebauungsplan erarbeitet, der 2025 vom Stadtrat verabschiedet wurde und 2026 vom Kanton gepr\u00fcft werden soll. <br \/>Die Stadt Zug will auf der von der Park Lane Zug AG gekauften Parzelle preisg\u00fcnstigen Wohnungsbau f\u00f6rdern und die Belebung des Quartiers sicherstellen. Das Projekt sieht insbesondere den Bau eines 60 Meter hohen Hochhaus mit Gewerbe- und Wohnfl\u00e4chen vor. Die Parkierung ist unterirdisch geplant.<\/p>\n<p><strong>Leistungen Projektstrategie<\/strong><\/p>\n<ul>\n<li>Erarbeitung Projektstrategie auf Basis der erarbeiten L\u00f6sungsans\u00e4tzen<\/li>\n<li>Kombinieren der baulichen, wie auch st\u00e4dtebaulich komplexen Hochhaus-Typologie mit dem preisg\u00fcnstigen Wohnungsbau<\/li>\n<li>Mithilfe bei der Erstellung der Genehmigungsantr\u00e4ge<\/li>\n<\/ul>\n<p><strong>Leistungen Kommunikation<\/strong><\/p>\n<ul>\n<li>Organisation und Durchf\u00fchrung eines Dialogverfahrens<\/li>\n<li>Erarbeitung Storytelling mit Mehrwert f\u00fcr das Projekt aufzeigt<\/li>\n<li>Inhaltliche Aufbereitung der Kommunikationsinstrumente und Pr\u00e4sentationsunterlagen<\/li>\n<li>Begleitung bei Projektvorstellung an bewilligende Instanzen<\/li>\n<\/ul>\n<p><strong>Standort<\/strong><\/p>\n<ul>\n<li>Zug (ZG)<\/li>\n<\/ul>\n<p><strong>Zeitraum<\/strong><\/p>\n<ul>\n<li>Seit 2024<\/li>\n<\/ul>\n<p><strong>Auftraggeber:in<\/strong><\/p>\n<ul>\n<li>Stadt Zug<\/li>\n<\/ul>\n<p><strong>Nutzung<\/strong><\/p>\n<ul>\n<li>Wohnraum und Gewerbefl\u00e4chen<\/li>\n<\/ul>\n<p><strong>Baukosten<\/strong><\/p>\n<ul>\n<li>ca. CHF 80 Mio. (exkl. Grundst\u00fcckskosten)<\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_2 et_pb_section et_section_regular et_flex_section\">\n<div class=\"et_pb_row_2 et_pb_row et-vb-row--no-module et_block_row\">\n<div class=\"et_pb_column_3 et_pb_column et_pb_column_4_4 et-last-child et_flex_column et_pb_column_empty et_pb_css_mix_blend_mode_passthrough\"><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_3 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_3 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_4 et_pb_column et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module custom-list\"><div class=\"et_pb_text_inner\"><p>Referenzprojekte<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_4 et_pb_row et_flex_row\">\n<div class=\"et_pb_column_5 et_pb_column et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough et_flex_column_24_24 et_flex_column_24_24_tablet et_flex_column_24_24_phone\">\n<div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module title\"><div class=\"et_pb_text_inner\"><h2>Weitere Referenzprojekte<\/h2>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_row_5 et_pb_row et_flex_row row_projects\"><div class=\"et_pb_column_6 et_pb_column et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_12_24_phone\" data-loop-item=\"0\">\n<div class=\"et_pb_group_0 et_pb_group et-last-child et_pb_module et_pb_css_mix_blend_mode_passthrough et_clickable\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_flex_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/vistonia.ch\/wp-content\/uploads\/2026\/05\/Viererfeld_Mittelfeld-1024x572.jpg\" alt=\"viererfeld mittelfeld\" title=\"viererfeld mittelfeld\" width=\"1024\" height=\"572\" srcset=\"https:\/\/vistonia.ch\/wp-content\/uploads\/2026\/05\/Viererfeld_Mittelfeld-980x547.jpg 980w, https:\/\/vistonia.ch\/wp-content\/uploads\/2026\/05\/Viererfeld_Mittelfeld-480x268.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" class=\"wp-image-1686\" \/><\/span><\/div>\n\n<div class=\"et_pb_heading_0 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Quartierentwicklung Viererfeld \/ Mittelfeld Bern (VFMF)<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><p>Unterst\u00fctzung Gesamtprojektleitung, Teilprojektleitung<\/p>\n<\/div><\/div>\n<\/div>\n<\/div><div class=\"et_pb_column_7 et_pb_column et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough et_flex_column_12_24 et_flex_column_12_24_tablet et_flex_column_12_24_phone\" data-loop-item=\"1\">\n<div class=\"et_pb_group_1 et_pb_group et-last-child et_pb_module et_pb_css_mix_blend_mode_passthrough et_clickable\">\n<div class=\"et_pb_image_1 et_pb_image et_pb_module et_flex_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/vistonia.ch\/wp-content\/uploads\/2026\/05\/psychiatrie-personnes-agees-1024x585.jpg\" alt=\"psychiatrie personnes agees\" title=\"psychiatrie personnes agees\" width=\"1024\" height=\"585\" srcset=\"https:\/\/vistonia.ch\/wp-content\/uploads\/2026\/05\/psychiatrie-personnes-agees-980x560.jpg 980w, https:\/\/vistonia.ch\/wp-content\/uploads\/2026\/05\/psychiatrie-personnes-agees-480x274.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" class=\"wp-image-1774\" \/><\/span><\/div>\n\n<div class=\"et_pb_heading_1 et_pb_heading et_pb_module et_flex_module\"><div class=\"et_pb_heading_container\"><h3 class=\"et_pb_module_header\">Neubau zur Erweiterung des Angebotes mit Alterspsychiatrie<\/h3><\/div><\/div>\n\n<div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_text_inner\"><p>Durchf\u00fchrung Studienauftrag nach SIA 143<\/p>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"et_pb_row_6 et_pb_row et_block_row\">\n<div class=\"et_pb_column_8 et_pb_column et_pb_column_4_4 et-last-child et_flex_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_1_wrapper\"><a class=\"et_pb_button_1 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module\" href=\"https:\/\/vistonia.ch\/projets\/\">Zur\u00fcck zu den Projekten<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Projekt- und Kommunikationsstrategie<\/p>\n","protected":false},"author":1,"featured_media":1701,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-1699","project","type-project","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/project\/1699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/comments?post=1699"}],"version-history":[{"count":3,"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/project\/1699\/revisions"}],"predecessor-version":[{"id":1712,"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/project\/1699\/revisions\/1712"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/media\/1701"}],"wp:attachment":[{"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/media?parent=1699"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/project_category?post=1699"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/vistonia.ch\/de\/wp-json\/wp\/v2\/project_tag?post=1699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}